Cristina Cuomo: You are an inspiration to many women. You have unlocked something so simple: all health starts in the gut. So what are we eating? Chroma Wellness is a hugely successful brand that you launched a few years ago with dynamic women who invested in you, including Gwyneth Paltrow and Amy Schumer. You are truly optimizing health. You are making it easy so that we can live the dynamic lives we desire. You have a busy work and life, what drives you?
Lisa Odenweller: Outside of Chroma, the thing that inspires me the most is gratitude. Gratitude helps me focus on all the blessings I have in my life instead of all the things that went wrong. I think that’s so powerful. Gratitude allows you to see situations as opportunities or as victims. I choose to see every moment, good and bad, as an opportunity to learn, grow, and overcome.
CC: What is Kroma’s philosophy?
LO: While studying at the Institute for Integrative Nutrition in 2010, I learned that nearly 80 percent of our health is within our own control. Yet, we are so quick to medicate ourselves. At Kroma, our goal is to take the complexity out of making healthy choices by creating nutritious products that are highly nutritious, highly nutritious, and require very little effort to make. I believe simplicity is key.
In July 2021, we launched our 5-Day Reset with 18 Daily Essentials, which is exactly what it sounds like: helping you get back on track, rejuvenate your body, and feel great (again). The great thing about our Reset is that it focuses on nutrition, not starvation like many other programs. This allows you to fully engage with life in a way that leaves you feeling energized and optimized. The program includes 10 nutrient-rich meals and drinks each day, fully customizable to fit your lifestyle. It is truly transformative, and people are continually amazed at how uplifted, energized, and optimized they feel. The intention and results of our 5-Day Reset are very different from the current culture of cleanses and detoxes.
One of the things that was really important to me in creating Reset was to help women understand that they don’t have to starve themselves to look and feel better – it’s truly about making simple, sustainable habit and behavior changes. All of the foods and drinks in Reset are available as part of our Daily Essentials collection, so you can continue to incorporate all the foods, drinks and supplements you love from the program into your daily life.
As Bobbi Brown once told me, Chroma is “reinventing food.” We’ve launched five new products, including the first-ever gluten-free bone broth ramen (with 15 grams of protein, collagen, coconut milk, turmeric, and reishi mushrooms), Fasting Matcha, packed with superfoods to help you stay on track, Super Granola with only 4 grams of sugar, and two new plant-based proteins. 20g of protein, digestive enzymes, and other amazing superfoods. We’re constantly innovating to support and simplify your life with nutritious foods and drinks. Later this month, we’re launching the Kroma Protein Bundle. Chroma Wellness
Chroma Protein Bundle: Easy, Effortless, Essential
Studies show that 30-40% of Americans do not meet their daily protein needs, leading to negative health effects including bone and muscle loss, weakened immune function and difficulties managing weight. Recognizing how difficult it can be to get enough protein every day, Kroma is introducing its first-ever High Protein Bundle, combining four of the brand’s best-selling products to provide more than 52 grams of protein per day. The bundle includes Beauty Matcha Latte (with 12 grams of collagen protein, turmeric, ginger and medicinal mushrooms), Super Porridge, 24K Chicken Bone Broth and the new Vanilla Cinnamon Plant-Based Protein Powder. Chroma Wellness